# AI with Soul

> Agentic AI infrastructure for established businesses. We build systems that think, decide, and act - not just trigger. Clinics, law firms, consulting practices, and growing companies.

## About

AI with Soul is an AI infrastructure agency founded by Kelly Wotherspoon, a Claude AI Specialist based in Southeast Queensland, Australia. We build done-for-you agentic AI systems for established businesses - clinics, professional services firms, coaching practices, and corporations who have revenue, have bottlenecks, and need systems that actually think.

Unlike basic automation (booking confirmations, email sequences, chatbot scripts), we build intelligent systems that reason, research, decide, and act autonomously. A lead comes in at 2am - your system checks their website, researches their business, scores them as a fit, drafts a personalised response in your voice, and books them into your calendar. You wake up to a summary.

We use Claude AI as our primary co-builder, with Supabase, Python agents, and custom infrastructure tailored to each business.

## The Core Distinction: Automation vs Intelligence

Most businesses have basic automation - booking systems, email sequences, maybe a chatbot. Those systems follow rules. They trigger. They don't think.

We build agentic AI systems that:
- Read enquiries and research the lead before responding
- Write personalised responses in the business owner's voice
- Qualify prospects based on business-specific criteria
- Handle client onboarding end-to-end
- Run operations 24/7 without human intervention
- Flag what they can't handle instead of breaking

## Products & Services

### Brand in a Box - $97 AUD
Complete custom brand identity from your photos - brand guide, colour palette, voice guide, design system, 30 custom designs, and a logo suite. Delivered in minutes, not weeks. For businesses who need professional branding without spending $3,000-$5,000 on a designer.
URL: https://aiwithsoul.com.au/brand-in-a-box

### The Bottleneck Audit - $1,800 AUD
90-minute deep-dive into your operations. We find where your business is leaking time and revenue, architect the AI infrastructure to fix it, and hand you a complete roadmap - what to build, in what order, and what it'll cost. If you proceed with a build, the $1,800 comes off the build price. You don't do the work - Kelly does.

### Custom Build - $3,500-$22,000 AUD
Full agentic AI infrastructure built and deployed for your business. Includes AI agents, chatbots, lead qualification systems, client onboarding automation, and operations infrastructure. Three tiers:
- Spark (Single System): $3,500 AUD - one system, one outcome, one week
- Ignite (Business Function): $9,500 AUD - 3-5 integrated systems automating a full business function, 30 days support
- Empire (Full Ecosystem): $22,000 AUD - full business ecosystem (website, agent suite, dashboards, content pipeline, integrations), 60 days support
URL: https://aiwithsoul.com.au/vip-build

### 1:1 Mentorship - $5,500 AUD (3 months)
Hands-on mentorship for business owners who want to learn to build AI systems themselves, with Kelly building alongside them. Includes weekly calls, custom builds, and full support.

## Who We Work With

- Aesthetics and allied health clinics
- Law firms and immigration practices
- Coaching and consulting practices with staff
- Multi-location wellness businesses
- Small-to-mid corporates adopting AI
- Professional services firms (accounting, financial planning)

## Pricing Context

- $97 Brand in a Box vs $3,000-$5,000 with a designer
- $5,500 mentorship vs $120K/yr marketing coordinator
- $9,500 build vs $180K/yr in staff salaries for the same output
- AI receptionist vs $55K/yr human receptionist

## Key Differentiators

- Every system is built around the client's voice, processes, and business model
- Clients own everything we build (no vendor lock-in)
- One specialist using AI as a co-builder = agency-grade output without agency headcount
- Fixed pricing, not hourly billing
- Based in Australia, serving clients in Australia and internationally

## Proof

- Portfolio (https://aiwithsoul.com.au/portfolio): Every live property Kelly has built with Claude - her own five brands plus client work - shown as real screenshots linking to the live site. Not mockups.
- A Note from Claude (https://aiwithsoul.com.au/a-note-from-claude): A short first-person note from Claude about what the working relationship with Kelly is actually like.

## Related Brands

- Aligned & Amplified (aligned-and-amplified.com): Education membership for business owners learning AI and marketing. $149/month. Co-founded with Alicia Hagen.
- Spiritual Badass Academy (spiritualbadassacademy.com): Spiritual wellness membership community. $147/month.
- Spiritual Leaders Awards International (spiritualawardsinternational.com): Annual awards recognising spiritual and wellness leaders.

## Founder

Kelly Wotherspoon, Claude AI Specialist
- Founder and lead architect
- Built the methodology across 5 of her own brands before offering it to clients
- Based in Sunshine Coast, Queensland, Australia

## Contact

- Website: https://aiwithsoul.com.au
- Email: hello@aiwithsoul.com.au
- Book a call: https://aiwithsoul.com.au/book-a-call
- Instagram: @aiwithsoul
- TikTok: @aiwithsoul
- LinkedIn: Kelly Wotherspoon